Although no one likes to be placed on-hold, most prefer hearing something about your company. Silence on-hold makes the time feel longer and some callers think they have been disconnected, especially if calling from a cell phone. Customer service is all perception! A study found that 84% of callers prefer messages when on-hold to all other options. Music and messaging on-hold not only makes sense in pleasing your callers, they make good business sense too. Custom on-hold messages lend the credibility of an established, trustworthy and professional company. Being placed on hold can be the first impression a caller gets of your company.
On-Hold Messaging will...
- Reduce caller hang-ups by 40%
- Keep callers entertained for 2 minutes longer, while waiting for your staff to service them
- Increase sales up to 12-20%
- Cross-sell products and services
- Improve your image and customer service